Agri-Expo show 7 March 2018
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The Agri-Expo show is held annually at the Kent County Showground, near Detling. We always have a stand there, in order to keep up with the local agricultural community. Peter Traill knows everybody and it is both fun and educational to come along as an outsider.
Absolutely everything related to agriculture is on show here, from combine harvesters to smartphone apps. We have a small stand in the main exhibition hall but there are also outdoor stands for bigger pieces of machinery and other robust stuff. I did not feel particularly robust on arrival as it was cold and drizzling, and a long way to walk from the parking area, with surprisingly large snowdrifts still left over from the attention given to the North Downs by the Beast from the East. But things gradually warmed up, and with the rise in temperature followed a rise in the visitor levels. It's just a one-day show so it's important that the weather co-operates - not too good, and not too bad.
We definitely need to update our exhibition materials - the combination of old and new logos (as can be seen above) is not good. But since pictures of lorries are an important part of our display, we need their liveries to be updated first... this could be a lengthy process. Something for the marketing department to get a grip on, I feel!
I think this is a good show and worth continuing to support, but the organisers need to rethink their approach to visitor parking. It is evident that potential parking space is being withheld in case there is a sudden influx of outdoor exhibitors but that does not seem likely to happen.
The next show for the Bourne Group is the Heathfield Agricultural Show, on 26 May. That is more a Gardenscape event but the stand will have an overall Bourne flavour to it as well.